Voici les livres et les films que je recommande.
Entrepreneuriat
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Unstuck
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Start with Why: How Great Leaders Inspire Everyone to Take Action
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Stratégie Océan Bleu: Comment créer de nouveaux espaces stratégiques (VILLAGE MONDIAL) (French Edition)
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Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change
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Win: The Key Principles to Take Your Business from Ordinary to Extraordinary
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S’ORGANISER POUR RÉUSSIR
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The Management Myth: Why The Experts Keep Getting It Wrong
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How NASA Builds Teams: Mission Critical Soft Skills for Scientists, Engineers, and Project Teams
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Zero to One: Notes on Startups, or How to Build the Future
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From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue
Marketing et communication
![]() | The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do |
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Influencer: The Power to Change Anything
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ANALYSE DES BESOINS (L’) : RÉUSSIR SON CAHIER DE CHARGES +CDROM
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Convaincre en moins de 2 minutes
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COMPORTEMENT DU CONSOMMATEUR (4ED)
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TENDANÇOLOGIE : FABRICATION DU GLAMOUR (LA)
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Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
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Cas philippe starck ou la construction d…
Critiques de la société de consommation et du capitalisme
![]() | Révolte consommée: Mythe de la contre-culture (Le) |
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Turmoil in the Toybox
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Capitalism: A Love Story
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Corporation
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99 FRANCS
Créativité
Design d’objets
![]() | The Design of Everyday Things: Revised and Expanded Edition |
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LAIDEUR SE VEND MAL (LA)
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PACKAGING : TOUTES LES ÉTAPES DU CONCEPT AU CONSOMMATEUR
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FILM – OBJECTIFIED
Thème de la beauté en général
Vente
![]() | La vente: Apprenez les principes dont se servent les champions |
Consultez aussi mon blogue www.coachingdevente.com
Développement personnel et finance
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Le millionnaire paresseux: suivi de L’art d’être toujours en vacances
Autres livres recommandés
- Brand design construire la personnalité d’une. Marque gagnante – Marco Bassani, Saverio Sbalchiero, Kamel Ben Youssef, Stéphane Magne, un livre sur le branding en lien avec le design;
- Designing the 21st Century : Edition anglais-français-allemand – Charlotte Fiell, Peter Fiell, un livre faisant le portrait de design contemporain;
- Ce que marque veut dire…- Marie-Claude Sicard, un livre sur l’image de marque;
Films de fiction avec des références à la société de consommation
Certains films jouent avec les concepts liés à la société de consommation. En voici quelques exemples: