J’ai trouvé cette publicité du Piaget Altiplano Skeleton 1200S excellente parce qu’elle permet de visualiser le mécanisme de la montre et qu’elle communiquer bien le progrès, bénéfice associé aux montres de luxe:
Piaget Altiplano Skeleton 1200S
An ultra-thin ideology is at the heart of Piaget’s culture and history. Since the ’50s, the legendary 9P and 12P movements have inspired a range of calibres as thin as they are efficient. The latest 1200P and 1208P movements have set new records today, majestically highlighting the refined aesthetics of the Piaget Altiplano collection of ultra-thin timepieces.